The previous photo in this series showed Santa Claus with a problem: A scared little kid who clearly wasn't happy about sitting on Santa's lap. That's a serious problem for someone whose job is spreading the joy of the season.
But it looks like this Santa was up to the job. There's no record of what he said or did to calm the kid's fears, but whatever it was, it was exactly the right thing. The kid's faith in Saint Nick has been restored.
The photo was shot by Frank Scherschel for Life magazine in 1946.